Mengxin Li is a New York based illustrator and motion graphic designer, who originally comes from Guangzhou, China. She received her MFA degree in Illustration from Savannah College of Art and Design in 2017.
Mengxin enjoys creating illustration with a quirky style that influenced by underground comix. She incorporates geometric graphics, vibrant colors and parallel perspective to create her signature style. She always loves to solve a visual problem with a clever idea and a hint of humor. Besides that, she also has a passion for animation, she use motion graphic techniques to bring life and energy to her characters and illustrations.
Her biggest project to date is Electric Zoo, which is also part of her thesis visual component. This project aims to create a one and a half minute long promotional animation for Electric Zoo Music Festival,
Her work has been recognized by The Association of Illustrators, American Illustration, 3×3 Illustration Competition, Creative Quarterly and Apply Art.
First of all, I take my time to make sure that I fully understand the needs of the client, and I will also do some research on the topic. I usually like to summarize the topic into a five-words sentence, so that I could stay focus during the brainstorming.
Then I will start drawing thumbnails on papers. After I fully explore all the ideas that I could possibly came up with, I took two to three ideas to sketches.
After the sketch is approved, I will start adding details and colors to the final illustration.